UK Expert SEO

Search Engine Optimisation, Promotion, Linkbait & PPC, Online PR

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Entries from December 2006

Newbe themed SEO writing

December 14th, 2006 · No Comments

I have written this to help new writers structure their ideas for putting together SEO related copy . As you may know, search engines love content whicih is ‘on theme’ and hopefully this will give a newbe some ideas.
Core plan

Your page should consist of a core set of keywords and you build a story [...]

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Tags: Newbe Stuff

link building done to death

December 12th, 2006 · No Comments

I think link baiting has been done to death. its great if you know how. But like any marketplace, the more entries into a given space, the more competitive it gets and correspondingly the less effective it all becomes.
I say all this, but i wish I was a genius linkbaiter. That is probably why I’m [...]

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Tags: SEO SEP Comment

wikipedia hell

December 12th, 2006 · 1 Comment

My wikipedia hell…the prevailing idea behind wikipedia is that individuals contribute out of their goodness… but of course there is no free lunch in life and a great number of the contributions are placed in order to get that valuabe reference link at the bottom of the page.
But as with any ’social envoronment, you get [...]

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Tags: SEO SEP Comment

Google Adsense and PPC Overspend

December 5th, 2006 · No Comments

Hi there long time no blog for me ….
I’m sure this is old news, but I have been talking to a big london PPC agency today and they were moaning about google sqeezing them on commission.. big deal you may say. well yes it is actuallly.
The way it used to work was that a client [...]

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Tags: PPC

301 redirects and why they matter

December 3rd, 2006 · No Comments

Uh? 301 whats that ?!
Well sometimes your website can be seen by the search engines like this
http://www.mysite.com
or
http://mysite.com
and the upshot is that google sees two sites and that makes for a dilution of page rank. It also sees identical content which can also have a negative impact on your rankings..
Real life example of this: One of [...]

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Tags: Newbe Stuff

Keywords and theme pyramids

December 3rd, 2006 · No Comments

This useful diagram explains how search engines see keywords…
(I would love to take credit for this excellent diagram - but that goes to webmasterworld and one of its contributors.)

Theme Pyramid

#
Seo Value
Site Structure [...]

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Tags: Newbe Stuff